"Cnt" Play Count column increments immediately

The "Cnt" or "Play Count" column, and the "Last Play" column, increment as soon as a track is loaded in a player, even before it is played, regardless of the "Mark Track as Played after" setting in Preferences.
Cross DJ 3.4.3, on Windows 7, on two laptops, does the same thing.
Cross DJ 3.4.3, on Windows 7, on two laptops, does the same thing.